WAVY HAIR
The loose curl type ripples with lazy, shallow waves down the length of each strand. Its shape varies from curl to curl, allowing for longer hair-do’s and flexibility in styling with a flatter crown.
Think of a bouncier curl than the tighter curl counterpart, characterized by a voluminous, vertical aesthetic more easily manipulated by straightening and other heat-styling techniques.
‘Loose curls require ingredients which nourish deeply to boost curls’ natural curves.’
The gentle s-curves of each loose curl yield to airier sprays, lower straightening temperature, and hair products with lighter chemical ingredients to maintain volume and lift.Caution must be taken when using products with heavier ingredients, higher heat, and harsher chemicals, as the weight of heavy hair treatment can cause loose curls to fall flat much more quickly than the tighter curl, thus losing volume and body.
Loose curls require ingredients which nourish deeply to boost curls’ natural curves. Our weightless formulas are made with advanced volumizing ingredients to amplify healthy waves from the inside out, and give you the volume and body you’ve been looking for!
Goals for Wavy Hair:
Define and accentuate curls to avoid frizz and poof.
Use lighter more delicate moisture retention agents to avoid damage.
The loose curl type ripples with lazy, shallow waves down the length of each strand. Its shape varies from curl to curl, allowing for longer hair-do’s and flexibility in styling with a flatter crown.
Think of a bouncier curl than the tighter curl counterpart, characterized by a voluminous, vertical aesthetic more easily manipulated by straightening and other heat-styling techniques.
Loose curls require ingredients which nourish deeply to boost curls’ natural curves.
The gentle s-curves of each loose curl yield to airier sprays, lower straightening temperature, and hair products with lighter chemical ingredients to maintain volume and lift.
Caution must be taken when using products with heavier ingredients, higher heat, and harsher chemicals, as the weight of heavy hair treatment can cause loose curls to fall flat much more quickly than the tighter curl, thus losing volume and body. Loose curls require ingredients which nourish deeply to boost curls’ natural curves.
Our weightless formulas are made with advanced volumizing ingredients to amplify healthy waves from the inside out, and give you the volume and body you’ve been looking for!
*Proteins strengthen curls, building volume, a solution to the issue of flatness for women with flat curls.
*Lightweight Polymers “define and accentuate” natural curls, avoiding frizz and poof and returning definition to the loose curl.
*Botanical humectants naturally occurring moisture retention agents) individually package moisture and shine into each curl - a delicate alternative to heavier synthetic humectants
*Polyquaternium-10 gels and thickens curls to give volume and life to those loose s-curves!
Goals for Loose Curls:
- Strengthen and better define curls to build volume for women with looser curls
- Define and accentuate curls to avoid frizz and poof (Lighter Shea Butters)
- Use lighter more delicate moisture retention agents to avoid damage (Coconut Oil)
- While moisturizing, clean curls and lift weighing dirt (Charcoal, Natural Shampoos)
The loose curl type ripples with lazy, shallow waves down the length of each strand. Its shape varies from curl to curl, allowing for longer hair-do’s and flexibility in styling with a flatter crown.
Think of a bouncier curl than the tighter curl counterpart, characterized by a voluminous, vertical aesthetic more easily manipulated by straightening and other heat-styling techniques.
Loose curls require ingredients which nourish deeply to boost curls’ natural curves.
The gentle s-curves of each loose curl yield to airier sprays, lower straightening temperature, and hair products with lighter chemical ingredients to maintain volume and lift.
Caution must be taken when using products with heavier ingredients, higher heat, and harsher chemicals, as the weight of heavy hair treatment can cause loose curls to fall flat much more quickly than the tighter curl, thus losing volume and body. Loose curls require ingredients which nourish deeply to boost curls’ natural curves.
Our weightless formulas are made with advanced volumizing ingredients to amplify healthy waves from the inside out, and give you the volume and body you’ve been looking for!
*Proteins strengthen curls, building volume, a solution to the issue of flatness for women with flat curls.
*Lightweight Polymers “define and accentuate” natural curls, avoiding frizz and poof and returning definition to the loose curl.
*Botanical humectants naturally occurring moisture retention agents) individually package moisture and shine into each curl - a delicate alternative to heavier synthetic humectants
*Polyquaternium-10 gels and thickens curls to give volume and life to those loose s-curves!
Goals for Loose Curls:
- Strengthen and better define curls to build volume for women with looser curls
- Define and accentuate curls to avoid frizz and poof (Lighter Shea Butters)
- Use lighter more delicate moisture retention agents to avoid damage (Coconut Oil)
- While moisturizing, clean curls and lift weighing dirt (Charcoal, Natural Shampoos)
The loose curl type ripples with lazy, shallow waves down the length of each strand. Its shape varies from curl to curl, allowing for longer hair-do’s and flexibility in styling with a flatter crown.
Think of a bouncier curl than the tighter curl counterpart, characterized by a voluminous, vertical aesthetic more easily manipulated by straightening and other heat-styling techniques.
Loose curls require ingredients which nourish deeply to boost curls’ natural curves.
The gentle s-curves of each loose curl yield to airier sprays, lower straightening temperature, and hair products with lighter chemical ingredients to maintain volume and lift.
Caution must be taken when using products with heavier ingredients, higher heat, and harsher chemicals, as the weight of heavy hair treatment can cause loose curls to fall flat much more quickly than the tighter curl, thus losing volume and body. Loose curls require ingredients which nourish deeply to boost curls’ natural curves.
Our weightless formulas are made with advanced volumizing ingredients to amplify healthy waves from the inside out, and give you the volume and body you’ve been looking for!
*Proteins strengthen curls, building volume, a solution to the issue of flatness for women with flat curls.
*Lightweight Polymers “define and accentuate” natural curls, avoiding frizz and poof and returning definition to the loose curl.
*Botanical humectants naturally occurring moisture retention agents) individually package moisture and shine into each curl - a delicate alternative to heavier synthetic humectants
*Polyquaternium-10 gels and thickens curls to give volume and life to those loose s-curves!
Goals for Loose Curls:
- Strengthen and better define curls to build volume for women with looser curls
- Define and accentuate curls to avoid frizz and poof (Lighter Shea Butters)
- Use lighter more delicate moisture retention agents to avoid damage (Coconut Oil)
- While moisturizing, clean curls and lift weighing dirt (Charcoal, Natural Shampoos)
